Hey again! I’m Leona

Product Designer blending clarity, curiosity, and care.

With a background in Print and Package Design, I bring a strong sense of clarity and intention to the digital experiences I craft. I design with people in mind — not just pixels.

Over the past few years, I’ve worked on:

Clarifying identity access management communications at Accenture,
Building 0-to-1 websites for a growing ethnic wear brand,
Designing employee conversion tools at Ford,
And shaping early-stage products at a fast-paced startup.

These experiences have given me end-to-end exposure—from user research and system mapping to prototyping, fine-tuning micro-interactions, and collaborating closely with engineers and PMs.

I’m energized by complex, ambiguous challenges that need thoughtful simplification. I do my best work in teams that value depth, empathy, and design that balances user needs with business impact.

With a background in Print and Package Design, I bring a strong sense of clarity and intention to the digital experiences I craft. I design with people in mind — not just pixels.

Over the past few years, I’ve worked on:

Clarifying identity access management communications at Accenture,
Building 0-to-1 websites for a growing ethnic wear brand,
Designing employee conversion tools at Ford,
And shaping early-stage products at a fast-paced startup.

These experiences have given me end-to-end exposure—from user research and system mapping to prototyping, fine-tuning micro-interactions, and collaborating closely with engineers and PMs.

I’m energized by complex, ambiguous challenges that need thoughtful simplification. I do my best work in teams that value depth, empathy, and design that balances user needs with business impact.

With a background in Print and Package Design, I bring a strong sense of clarity and intention to the digital experiences I craft. I design with people in mind — not just pixels.

Over the past few years, I’ve worked on:

Clarifying identity access management communications at Accenture,
Building 0-to-1 websites for a growing ethnic wear brand,
Designing employee conversion tools at Ford,
And shaping early-stage products at a fast-paced startup.

These experiences have given me end-to-end exposure—from user research and system mapping to prototyping, fine-tuning micro-interactions, and collaborating closely with engineers and PMs.

I’m energized by complex, ambiguous challenges that need thoughtful simplification. I do my best work in teams that value depth, empathy, and design that balances user needs with business impact.

Let's keep in touch!

Exploring!

How I work?

Before UX Design

Before transitioning to UX Design, I studied Package Engineering. Here are some of my package design works that laid the groundwork for my design thinking.

Let's keep in touch!

Before transitioning to UX Design, I studied Package Engineering. Here are some of my package design works that laid the groundwork for my design thinking.